Anheuser-Busch InBev in legal dispute over "bow tie" trademark

Source: Just-Drinks

James Wilmore

31 August 2012

Anheuser-Busch InBev has spoken out over a trademark dispute with San Antonio Winery involving its Budweiser brand.

The case centres around A-B InBev's claim that the Los Angeles-based winery's Bow Tie brand, the use of the words, and a bow tie image, could lead to "consumer confusion" with its Budweiser brand mark, featured on the neck of bottles.

However, after legal action from the brewer, San Antonio has reportedly filed a separate complaint against A-B InBev arguing that its use of the words is not a copyright infringement and does not constitute "unfair competition".